
Travel Writer & Content Strategist for Wildlife-focused & Adventure Travel Brands
Storytelling that puts the planet first.
Words that move people and protect places
The kind of travel writing that makes your brand easy to choose and difficult to forget
Content audits and reviews
When you’ve been staring at the same content for a while, it’s hard to know what’s working and what isn’t. A fresh pair of eyes can see where improvements can be made.
SEO blog writing and content strategy
Blog writing these days still needs to answer the questions people are searching for, but with so much content out there, it needs to do alot more than that. Add originality and character to stand out in a travel marketplace flooded with sameness.
Tour itineraries and experience content
No-one gets excited about reading a timetable. Tour itineraries should capture the imagination just as much as your other content, if not more.
Destination storytelling
Travel stories are all in the sensory details. That’s what makes them different, and miles away from the “hidden gems”, “breathtaking views” or “something for everyone”.
Trusted by

and many more
Working with responsible, ethical, and sustainable travel brands
Who I work with:
- If you work in the responsible travel and tourism trade, are up for an adventure, and put wildlife, people and places first, there’s a good chance I’ll like working with you, and you with me, simple as that.
How I can help:
- You’re unique because you have something genuinely great only you can offer. I help you show that something to your kind of people, in a clear and comprehensive way, simple as that.
Travel writing backed by real editorial experience
“Carolyn is a fantastic copywriter who makes travel really leap off the page. She blends research, storytelling, and practical tips in a way that’s both inspiring and useful. “
Samuel Hopkins – G Adventures
“Carolyn is deadline-oriented, always open to feedback, and takes the time to truly understand the client’s needs and vision.“
Shelly Nyqvist – Vacayou
